product packaging graphic design & branding exhibition others
六條通
Liu Tiao Tong
Liu Tiao Tong
Location
2nd Market, Taichung City, Taiwan
Duration 1/19-1/24 2022
Skills sketchup, vray, adobe illustrator
Role leader of exhibition design department
Duration 1/19-1/24 2022
Skills sketchup, vray, adobe illustrator
Role leader of exhibition design department
video credit: Photography & Video Department, Creative Design and Management Department, National Taichung University of Education.
Held at the Taichung Second Market in Taichung City, Taiwan, Liu Tiao Tong Market Revitalization Exhibition showcased a series of design proposals aimed at reimagining and revitalizing traditional market spaces through a contemporary lens. The exhibition featured concepts such as market-friendly furniture, interactive wayfinding, and local cultural branding, all developed to enhance the shopping experience while honoring the market’s unique heritage. Rooted in design thinking, the project was built on field research, including vendor interviews and site observations, to ensure that each proposal responded to real needs and community dynamics. Through visual storytelling and spatial design, the exhibition invited visitors to explore how public markets can evolve into inclusive, engaging spaces that bridge generations and foster deeper connections between people and place.
PROCESS
The exhibition was a collaborative effort led by students from the Department of Creative Design and Management at National Taichung University of Education. Divided into teams focusing on different areas—such as spatial design, construction, graphic design, video production, and photography—we worked together to bring the project to life. As leader of the spatial design team, I used SketchUp and V-Ray to consolidate and visualize our team’s concepts into a cohesive layout. From planning and rendering to on-site setup and presentation, I helped guide the physical transformation of the exhibition space. This hands-on experience highlighted the importance of teamwork, flexibility, and creating a meaningful, engaging environment for both visitors and local vendors.
main visual wall
hexagonal display stand
floating display blocks
interactive flipping display stand
Individual Display Racks
(With and Without Table)
(With and Without Table)